Strategic Partnership: Riyadh Air has formed a multi-year partnership with Concacaf, becoming the ‘Official Airline Partner’ to support all national and club football competitions across North and Central America and the Caribbean.
Support and Visibility: The collaboration will enhance Riyadh Air’s global presence by connecting fans with football events and aligns with the airline's broader goals of excellence and cultural connectivity.
Future Operations: Scheduled to launch in 2025, Riyadh Air aims to expand to over 100 destinations worldwide by 2030, complementing its existing sports partnerships, including with Athlético de Madrid.
Miami, August 21, 2024
In a significant development for global sports and travel, Riyadh Air, Saudi Arabia’s innovative digitally-native airline wholly owned by the Public Investment Fund (PIF), has announced a strategic multi-year partnership with the FIFA Confederation of North, Central America, and Caribbean Association Football (Concacaf). This collaboration aims to bolster Riyadh Air’s presence in the world of sports while supporting the growth of football across the Concacaf region.
As the newly designated 'Official Airline Partner' of Concacaf, Riyadh Air will play a pivotal role in supporting all national and club competitions managed by the confederation. This partnership covers a broad spectrum of football, including men’s, women’s, and youth competitions throughout North America, Central America, and the Caribbean. By aligning with Concacaf, Riyadh Air and the confederation are joining forces to champion excellence and enhance connectivity in global sports.
Osamah Alnuaiser, Senior Vice President of Marketing and Corporate Communications at Riyadh Air, expressed enthusiasm about the partnership, stating, “We are delighted to announce this strategic partnership as the power of sport draws the world closer together. At Riyadh Air, we connect communities and build bridges across cultures, languages, and experiences. Our partnership with Concacaf will bring passionate football fans closer to thrilling games and action in the Concacaf region. As the ‘Official Airline Partner’ of Concacaf, we are committed to developing the sport, enshrining our shared values of excellence in the skies and on the field.”
Philippe Moggio, Secretary General of Concacaf, also welcomed the partnership, noting, “This partnership with Riyadh Air marks an exciting new chapter for Concacaf. Their global vision will support us in elevating all aspects of football in Concacaf, from grassroots programs to our world-class tournaments. We are excited about the opportunities this partnership will create, connecting fans across continents and inspiring them to passionately follow the beautiful game.”
Scheduled to commence operations in 2025, Riyadh Air plans to expand its reach to over 100 destinations worldwide by 2030. This expansion aligns with Saudi Arabia’s strategic goal to become a leading global hub for both business and leisure travel.
Today's announcement is a critical step in enhancing Riyadh Air’s visibility and impact, particularly in the realm of sports. The partnership with Concacaf complements the airline’s existing collaboration with Athlético de Madrid, which was unveiled in August 2023, further establishing Riyadh Air’s commitment to transformative travel experiences through seamless digital integration and global sports engagement.