Riyadh, April 25, 2024, Advisor Turki bin Abdulmohsen Al Al-Sheikh, the Chairman of the Board of Directors of the Saudi General Entertainment Authority (GEA), has announced that Riyadh Season will serve as an official sponsor of the World Boxing Association (WBA). This sponsorship entails the prominent presence of Riyadh Season's brand at the WBA conference and associated events.
The sponsorship aims to leverage the platform of the WBA to showcase Riyadh Season in the organization's newsletter, daily reports, media coverage, marketing materials, and related gatherings. This strategic partnership seeks to expand the reach of Riyadh Season among a global audience of boxing enthusiasts.
This sponsorship with the WBA represents one among several recent partnerships and sponsorships that Riyadh Season has established with renowned international brands. These initiatives demonstrate Riyadh Season's commitment to fostering collaborations that enhance its visibility and engagement on a global scale.
