Aljabr Trading Company has officially unveiled its Lynk & Co dealership in the Saudi market, marking a significant addition to the premium car industry. The grand opening ceremony took place at the Dhahran International Exhibition Centre and was attended by prominent figures from social and media circles, automotive enthusiasts, Aljabr Trading Company officials, and Lynk & Co representatives. This inauguration comes several months after the company's announcement of acquiring the Lynk & Co dealership in the Kingdom in the last quarter of 2022.
Lynk & Co entered the automotive scene in 2016 in Berlin, Germany, quickly establishing itself as a major player in the medium premium car sector. In a short span, Lynk & Co expanded to seven European countries and China, gaining widespread acclaim for its performance quality and stunning designs, winning prestigious awards and topping international surveys.
Abdul Salam Aljabr, Managing Director of Aljabr Trading Company, emphasized the company's dedication to providing exceptional customer service throughout its 64-year history. The decision to introduce Lynk&Co's vehicles to the market followed extensive research, focusing on key factors such as quality, maintenance services, spare parts availability, modern technologies, and contemporary designs.
Lynk&Co is part of a prominent automotive group, which includes Geely, Volvo, Lotus, Mini, and London Taxi, with a significant stake in Mercedes-Benz. The group also ventures into eco-friendly vehicles through brands like ZEEKR and Radar Auto for commercial transport. Additionally, the group invests in education, donating technical colleges and universities and engages in social responsibility initiatives. Aljabr Trading Company expanded its services to include Aljabr Finance Corporation for easy financing solutions, Aljabr Rent A Car Company for daily rentals and operational leasing, and Al Wissam Logistics Support Company, which signed an agreement with Lynk&Co for spare parts distribution in the Middle East and North Africa.
The Lynk&Co dealership network will soon cover the eastern, central, and western regions of Saudi Arabia, with further branches planned for other regions in the near future. Wail Baghdadi, Chief Operating Officer of Aljabr Trading Company, affirmed the company's commitment to establishing a comprehensive infrastructure with a strong emphasis on after-sales services, maintenance centers, and spare parts availability, alongside the showroom expansion, including the recently opened location in Dammam, with more to follow across the Kingdom.
