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Ford Middle East achieves impressive 63% sales growth in 2023

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**Titular:** *Ford M.East 2023 Sales Jump 63%*

**Intro:**
Ford Middle East celebrated a historic 2023, achieving a 63% regional sales surge fueled by models like the Territory and Taurus. Saudi Arabia led growth with a 77% YoY spike, cementing Ford as the kingdom’s fastest-growing auto brand. President Ravi Ravichandran credited strategic partnerships and customer-centric initiatives for the milestone, with 2024 targeting further expansion and EV launches by 2025.

**Factbox (50w):**
– **63%**: Regional sales growth in 2023 vs. 2022.
– **77%**: Saudi Arabia’s YoY sales surge.
– **Top sellers**: Territory (No.1 small SUV), Taurus (segment runner-up).
– **52%**: Sales jump in Kuwait/UAE.
– **2025**: Electric vehicles debut planned.
– **New 2024 models**: Mustang, F-150, Taurus Hybrid, Lincoln Nautilus.

**Ford Middle East Celebrates Historic 2023 Sales Surge, Sets Sights on Electrified Future**

Ford Middle East has capped off an extraordinary 2023, achieving a **63% year-on-year sales increase** across the region. This remarkable growth, fueled by standout models like the Ford Territory, Ford Taurus, Ford F-150, and Ford Expedition, underscores the brand’s strategic vision and customer-centric approach.

### **Saudi Arabia: The Powerhouse of Progress**
Saudi Arabia emerged as a cornerstone of Ford’s success, recording a staggering **77% sales surge** compared to 2022. Key drivers included:
– **Ford Territory**: Dominated as the **top-selling small SUV** in its debut year.
– **Ford Taurus**: Secured its position as the **second-best-selling vehicle** in its segment.
These achievements propelled Ford to become the **fastest-growing automotive brand in Saudi Arabia**, reflecting the kingdom’s pivotal role in the region’s growth.

### **Leadership Perspective: A Two-Year Strategy Pays Off**
Ravi Ravichandran, President of Ford Middle East, highlighted the collaborative effort behind the milestone:
*“2023 was a testament to our strategic planning over two years. By aligning with distributor partners, refining our product lineup, and prioritizing our team’s well-being, we’ve set new benchmarks. Saudi Arabia’s exceptional performance exemplifies this unified approach.”*

### **Regional Momentum: Kuwait and UAE Shine**
Beyond Saudi Arabia, Ford saw significant gains in:
– **Kuwait and UAE**: Combined retail sales soared by **52%**, driven by robust demand for Ford’s SUV and pickup offerings.

### **2024 Vision: Elevating Excellence and Electrification**
Building on 2023’s success, Ford Middle East’s 2024 roadmap focuses on:
– **Sales and Service Innovation**: Expanding the **Ford Guest Experience** program to redefine customer service, emphasizing family-like treatment.
– **New Model Launches**: Flawless introductions of the *All-New Lincoln Nautilus*, *Ford Mustang*, *Ford F-150*, *Ford Taurus Hybrid*, *Ford Explorer*, and *Lincoln Aviator*.
– **Electric Future**: Laying the groundwork for **EV launches in 2025**, aligning with global sustainability trends.

### **Gratitude and Forward Momentum**
Ford extended gratitude to its Saudi distributors, **Al Jazirah Vehicles Agencies** and **Mohamed Yousuf Naghi Motors**, for their instrumental role in 2023’s triumphs. With eyes on 2024, the brand remains committed to innovation, customer loyalty, and shaping the Middle East’s automotive landscape.

*“Our journey is just accelerating,”* Ravichandran concluded. *“Together with our partners, we’re poised to redefine mobility in the region.”*


**Keywords**: Ford Middle East 2023 sales, top-selling SUV Saudi Arabia, Ford electric vehicles 2025, Ford Guest Experience, Lincoln Nautilus launch.

**15 FAQs about Ford Middle East’s 2023 Sales Growth and Future Plans**

1. **What was Ford Middle East’s sales growth in 2023 compared to 2022?**
Ford Middle East achieved a 63% sales increase in 2023 over 2022, driven by popular models like the Territory, Taurus, F-150, and Expedition across the region.

2. **Which countries contributed most to Ford’s regional success?**
Saudi Arabia (77% growth), Kuwait, and the UAE (52% combined growth) were key contributors, with Saudi Arabia leading as Ford’s fastest-growing market in the Middle East.

3. **Which Ford models were top sellers in the Middle East in 2023?**
The Ford Territory, Taurus, F-150, and Expedition led sales, with the Territory becoming the top small SUV and the Taurus ranking second in its segment.

4. **How much did Ford’s sales rise in Saudi Arabia during 2023?**
Ford’s Saudi Arabian sales surged by 77% year-on-year, driven by the Territory’s success and the Taurus’s strong performance in their respective segments.

5. **Why was Saudi Arabia pivotal to Ford’s regional performance?**
Saudi Arabia’s 77% sales growth and dominance in key vehicle segments positioned Ford as the kingdom’s fastest-growing automotive brand, boosting overall regional results.

6. **Which Ford vehicle became Saudi Arabia’s top-selling small SUV?**
The Ford Territory emerged as Saudi Arabia’s best-selling small SUV in its debut year, significantly contributing to Ford’s record-breaking 2023 sales.

7. **What are Ford’s EV plans for the Middle East?**
Ford aims to introduce electric vehicles (EVs) to the region in 2025, aligning with global sustainability goals and expanding its eco-friendly offerings.

8. **Which new models will Ford launch in the Middle East in 2024?**
2024 launches include the All-New Lincoln Nautilus, Ford Mustang, F-150, Taurus Hybrid, Explorer, and Lincoln Aviator to diversify Ford’s lineup.

9. **How will Ford improve customer service in 2024?**
Ford will expand its Ford Guest Experience program, prioritizing personalized service, higher standards, and fostering family-like customer relationships with distributor partners.

10. **What is the Ford Guest Experience program?**
This initiative redefines service standards through streamlined processes, personalized care, and stronger customer relationships, aiming to elevate satisfaction across Middle Eastern markets.

11. **Who are Ford’s distributor partners in Saudi Arabia?**
Al Jazirah Vehicles Agencies and Mohamed Yousuf Naghi Motors collaborated closely with Ford to achieve 2023’s record sales and growth in Saudi Arabia.

12. **What growth did Ford see in Kuwait and the UAE?**
Kuwait and the UAE reported a 52% retail sales increase in 2023, reflecting strong demand for Ford’s vehicles and effective market strategies.

13. **What did Ford’s President say about 2023’s success?**
Ravi Ravichandran credited multi-year strategies, distributor partnerships, and team efforts for 2023’s milestone results, particularly in Saudi Arabia and the wider region.

14. **What is Ford’s vision for EVs by 2025?**
Ford plans to introduce EVs to the Middle East in 2025, ensuring seamless integration with regional infrastructure and customer preferences for sustainable mobility.

15. **How will Ford sustain growth in 2024?**
Ford aims to boost sales, parts revenue, and customer experience while preparing for 2025 EV launches and flawless introductions of new 2024 models.

**CTA (Llamado a la Acción):**
¿Listo para ser parte de la próxima era de innovación automotriz? Descubre la gama de vehículos que están conquistando el Medio Oriente, desde el versátil Ford Territory hasta el icónico Ford F-150. **Visita tu concesionario Ford más cercano o explora nuestra página web para reservar tu próximo vehículo.** ¡Mantente atento a los lanzamientos del 2024 y prepárate para experimentar el futuro de la movilidad eléctrica con Ford!

**Conclusión:**
El 2023 no solo marcó un récord en ventas para Ford Medio Oriente, sino que también consolidó su posición como líder en innovación y servicio al cliente. Con una estrategia centrada en productos de calidad, alianzas sólidas y una experiencia de servicio excepcional, la marca está acelerando hacia un futuro emocionante. El compromiso con la excelencia, la sostenibilidad (con los próximos vehículos eléctricos) y la satisfacción del cliente seguirán impulsando su crecimiento en 2024 y más allá.

**Agradecimiento:**
Ford Medio Oriente extiende un sincero agradecimiento a sus clientes, distribuidores y aliados estratégicos, especialmente a Al Jazirah Vehicles Agencies y Mohamed Yousuf Naghi Motors en Arabia Saudita, cuyo esfuerzo y dedicación fueron clave para este éxito histórico. A todo nuestro equipo y seguidores: ¡gracias por ser parte de esta travesía! Juntos, seguiremos transformando los caminos del mañana. 🚀


*¿Te inspiró esta historia de crecimiento? ¡Compártela en redes sociales y únete a la conversación con #FordMiddleEast2023!*

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