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Abida Ahmad

At the London event, the Film Commission enhances Saudi Arabia's standing in the international film industry.

Focus 2024 Participation: The Saudi Film Commission participated in Focus 2024 in London to promote Saudi Arabia as a global film destination, engaging with international industry leaders and investors.

Riyadh, December 12, 2024 – In a significant step towards reinforcing Saudi Arabia's emerging status as a global hub for the film industry, the Saudi Film Commission participated in Focus 2024, a prestigious international film event held in London from December 10 to 11. This participation is part of the Commission's ongoing efforts to bolster the Kingdom’s cinematic landscape, forge valuable partnerships, and attract international film experts and investors.


Focus 2024, renowned for being a dynamic platform that brings together over 100 countries’ leading content creators, production companies, and industry professionals, provided an excellent opportunity for the Saudi Film Commission to showcase the Kingdom’s rich filmmaking potential. The event serves as a venue for career development, experience sharing, and the promotion of innovative projects. For Saudi Arabia, it was an ideal occasion to highlight its ambitious film sector programs and initiatives, designed to support filmmakers and the growing film industry infrastructure. These initiatives aim to encourage both local and international talent, ensuring the Kingdom is positioned as a key destination for global film production.


The Saudi Film Commission’s participation is also aligned with the broader goals of Saudi Vision 2030, which seeks to foster creativity and innovation across various sectors, including the arts and entertainment. By engaging with international industry leaders and filmmakers, the Commission underscores its commitment to creating a robust ecosystem that supports cinematic creativity and collaboration. In doing so, it aims to attract further investment, talent, and opportunities for growth in Saudi Arabia’s burgeoning film sector.


Highlighting the Kingdom’s advanced infrastructure and its diverse, breathtaking filming locations, the Commission also seeks to demonstrate the unique advantages that Saudi Arabia offers as a filming destination. With its vast landscapes, historic sites, and modern urban settings, Saudi Arabia is rapidly becoming a prime location for both regional and international filmmakers.


This strategic engagement with Focus 2024 not only elevates the Kingdom’s profile on the global cinematic stage but also reflects the nation's ambition to be a leader in the film industry. By fostering international partnerships and cultivating an environment ripe for investment and innovation, Saudi Arabia is well on its way to becoming a central player in the global film production landscape.

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