MIDDLE EAST (11 October 2023): At GIMS 2023 Qatar, Audi Middle East highlighted its brand achievements and unwavering commitment to regional sustainability and innovation. The event featured the global unveiling of the new Q8 model and showcased an impressive lineup of Audi vehicles. The Audi Q8, a combination of elegance, power, and advanced technology, promises to redefine the luxury SUV segment with its captivating design and top-tier features.
Furthermore, the event introduced Rene Koneberg as the new Managing Director of Audi Middle East, emphasizing his visionary leadership and commitment to delivering exceptional products and services. Audi's presence at GIMS Qatar extended to the unveiling of an F1 showcar with Audi Launch Livery, signaling the brand's ambitions in motorsports.
Audi representatives provided valuable insights into the company's vision, sustainability initiatives, and innovative technologies that are shaping the future of mobility. Audi Middle East has experienced significant growth, with a 5% year-on-year increase, attributed to its dynamic product portfolio, including the regional debut of the Q8 e-tron range, a step toward electrification in the Middle East.
The event also showcased Audi's exceptional vehicle lineup, featuring the all-electric e-tron range, the high-performance Audi RS e-tron GT, the Q8 e-tron, the luxurious Audi S8, and the exclusive Audi RS 7. These models underscore Audi's commitment to offering diverse and innovative options tailored to the preferences of Middle Eastern customers.
