In an unprecedented collaboration, the esteemed Coliseum Global Sports Venue Alliance has joined forces with a leading SMC to organize the 12th edition of Coliseum Summit MENA, marking its debut in Saudi Arabia in 2024. This exclusive event is slated to unfold at Riyadh's iconic Al Awwal Park Stadium on February 5, bringing together the foremost intellects in the realm of stadium and arena management.
SMC, a prominent industry leader, brings a wealth of experience in providing diverse advertising solutions. Renowned for integrating state-of-the-art digital innovations, they've firmly established themselves as key players in the Middle East's advertising sphere and stadium management, notably through their work at Al-Awwal Park.
The Coliseum Global Sports Venue Alliance stands as the preeminent global platform that connects and advances the stadium business industry worldwide. Committed to creating exceptional venues that transcend their primary functions, the Alliance focuses on fostering community integration and prioritizing eco-conscious practices to develop revenue-generating venues with minimal environmental impact.
The upcoming Coliseum Summit MENA 2024 represents a pivotal moment as the inaugural edition of this global summit in the country. With a robust partnership in place, the Al Awwal Park Stadium, the home ground of Al Nassr FC, is set to host this prestigious event.
Khalid Al Khudair, CEO of SMC, expressed enthusiasm: "Hosting Coliseum in Saudi Arabia presents an excellent opportunity for us to showcase our achievements and collaborate with industry peers to enhance the global sports stadium sector. Recognizing the significance of investing in sports stadiums and their role in promoting sporting activities, at SMC, we're dedicated to integrating cutting-edge technologies and global standards in developing sports facilities, ensuring exceptional experiences for athletes and fans. We have high expectations for the success of this event."
Michael Rennschmied, Founder & CEO of Coliseum Global Sports Venue Alliance, highlighted the distinctiveness of the summit: "What sets Coliseum Summit apart is its unique format, offering a plethora of case studies encompassing various aspects of stadium and arena management. From avant-garde designs and innovative construction methods to the latest in technology, sustainability, fan engagement, and commercialization, this summit presents a comprehensive exploration of the multifaceted stadium and arena industry."
The summit will consist of two distinct segments, offering insights into the status of the stadium and arena industry in Saudi Arabia as well as international projects, shedding light on their accomplishments, challenges, and future prospects.
Coliseum Summit MENA 2024 is poised to be a significant event, providing a platform for professionals and enthusiasts to exchange ideas, delve into the latest trends, and further elevate the stadium and arena business sector. With a diverse range of topics and an impressive lineup of speakers, this gathering aims to foster progress, innovation, and excellence within the industry.
