Riyadh, February 08, 2024, Dan Company, a fully owned subsidiary of the Public Investment Fund (PIF) specializing in agritourism, ecotourism, and adventure tourism, announced in a press release yesterday the signing of a memorandum of understanding (MoU) with Abdulmohsen bin Abdulaziz AlJabr Trading Company. The MoU covers various potential areas of collaboration, including the management and operation of local lodges and farm stays.
The signing occurred during Dan Company's participation in the second edition of the PIF Private Sector Forum, aimed at bolstering strategic engagement initiatives with the private sector. CEO of Dan Company, Abdulrahman Abaalkhail, stated in the release, "Dan aims to engage local communities in providing experiences that enable visitors to fully immerse themselves in the unique Saudi regional culture and traditions, encompassing arts, crafts, and local cuisines. This partnership marks the beginning of several collaborations with management partners and underscores our commitment to fostering long-term partnerships and synergies to boost the flourishing tourism sector in the Kingdom and contribute to the sustainable prosperity of future generations."
Mishari AlJabr, Managing Director of Abdulmohsen bin Abdulaziz AlJabr Tourism Company, expressed the company's dedication to offering Al-Ahsa visitors an adventure encompassing a connection to nature, organic culinary delights, and a cozy retreat. He emphasized that the partnership with Dan Company ensures the delivery of these services at the highest standard, thus advancing the Kingdom's tourism objectives.
Highlighting Saudi Arabia's abundant agricultural and natural diversity, the release outlined Dan Company's mission to curate experiences that deepen the bond between people and nature through agritourism, ecotourism, and adventure tourism.
