EXEED RX initiates a global rollout across Europe and the Middle East

Commencing this July, the EXEED RX is embarking on a gradual rollout across regions including Europe and the Middle East, marking the initiation of its global launch campaign. As the pioneering global vehicle from EXEED, the RX embodies the brand's forefront design concept known as the "Art of Light." It offers distinctive features, such as a 24.6-inch curved screen and immersive full-frequency ambient lighting synchronized with music. The RX aims to deliver a top-tier, technologically advanced driving experience to discerning users worldwide.

Innovative Interior Integrating Cutting-Edge Technology

The RX boasts a remarkable 24.6-inch curved dual-screen display. This display adopts a genuine "C"-shaped curvature with a 3000R radius, featuring a slender 15mm profile and fortified with 0.7mm Gorilla Glass. This combination ensures a visually striking and technologically sophisticated duplex screen that remains slim while being highly resistant to scratches.

Furthermore, the galaxy surround color atmosphere lighting system introduces an intelligent light language that can interact harmoniously with the music being played. Of particular note, the 256-color ambient lights envelop the vehicle's interior, extending seamlessly from left to right along the door panels. They offer three distinct modes: static, rhythm, and flowing, and users can effortlessly control their color, mode, and brightness via voice commands. This creates a comprehensive 360-degree technological ambiance tailored to each user's preferences.

In today's fast-evolving automotive landscape, continuous innovation stands as the driving force and competitive advantage. By continually enhancing the digital experiences it provides, the RX exudes audacious and avant-garde character, underpinned by cutting-edge visual aesthetics and interaction concepts. With a focus on creating a futuristic and intelligent travel environment, the RX is set to redefine the automotive experience for users.