In a momentous event that took place in the heart of Saudi Arabia, Ford Middle East made history by officially unveiling the highly anticipated all-new Ford Territory, marking its debut in the Middle East region. The small SUV offers a contemporary and eye-catching design, spacious interiors, and a confident driving experience, complemented by intelligent safety features and empowering opportunities for young professionals and small, active families.
Introducing the highly anticipated Ford Territory, a groundbreaking vehicle designed specifically with the needs and desires of the young, tech-savvy generation in mind. According to Ravi Ravichandran, the Executive Director at Ford Middle East, the vehicle boasts a contemporary design and cutting-edge technological capabilities that offer customers an exhilarating and forward-thinking experience.
The all-new Territory underwent a rigorous 18-month evaluation journey before its arrival in the region, ensuring its performance was thoroughly tested. In the Middle East, customers have distinct preferences when it comes to product quality and customer experience. The recently launched Territory has been designed to meet these special expectations, making it a perfect fit for our discerning customers in the region.
Built Middle East-ready
In preparation for its launch in the Middle East, Ford subjected the all-new Territory SUV to a thorough and comprehensive in-market evaluation. Over the course of 18 months, a series of rigorous tests were conducted on three prototype vehicles, each boasting unique construction backgrounds. These tests encompassed a wide range of terrains, ensuring a comprehensive evaluation. Notably, the vehicles were subjected to two complete summer cycles, spanning from June to August, to ensure exposure to the most extreme daily temperatures. These temperatures reached a scorching range of 43°C to 49°C, accompanied by intense solar radiation.
In a bid to ensure a seamless production process and cater to the unique demands of the region, the recently conducted evaluation sought to validate the robustness of the brand-new Ford Territory against any potential weather-related challenges. Additionally, it aimed to ascertain that the vehicle's performance, comfort, and design were perfectly tailored to meet the specific requirements of the local conditions. In a bid to surpass the expectations of customers in the region, significant enhancements have been implemented to elevate the performance and features of the SUV. In addition to a host of impressive features, the vehicle boasts several noteworthy attributes. Firstly, it possesses the remarkable capability to rapidly and comfortably cool the cabin even in the midst of scorching summer temperatures. This ensures that occupants can enjoy a refreshing and pleasant driving experience regardless of the external climate. Furthermore, the Territory has undergone powertrain optimization, enabling it to maintain its maximum vehicle speed over extended distances. This enhancement ensures that drivers can effortlessly traverse long journeys without compromising on performance. Lastly, the vehicle's infotainment system has received a significant upgrade, specifically tailored to cater to the unique preferences and requirements of local customers. This ensures that drivers and passengers alike can enjoy a seamless and personalized entertainment experience while on the road.
‘Progressive Energy in Strength’ Design Philosophy
The recently unveiled Ford Territory has been brought to life with Ford's innovative design philosophy, known as 'Progressive Energy in Strength.' This approach draws inspiration from the brand's illustrious history and iconic visual appeal. The product encapsulates three core design principles: commanding, agile, and responsive.
In a recent statement, Maurizio Tocco, the chief designer of the Ford Territory, shed light on the company's approach to the creation of their latest model. Tocco emphasized that their team placed significant emphasis on three crucial aspects that they deemed essential for their customers. In order to meet the demands of discerning consumers, the vehicle in question was required to possess a formidable and authoritative presence while traversing the roads. Furthermore, it was imperative for the interior to exude a feeling of ample space, allowing occupants to experience a sense of comfort and freedom. Additionally, the seamless integration of intelligent technology into the overall design was a crucial aspect that could not be overlooked.
The exterior of the all-new Ford Territory showcases the unmistakable Ford DNA, evident in its coast-to-coast upper graphics. These graphics feature an integrated grille and signature light, creating a harmonious visual appeal. Complementing this design are the lower graphics, equipped with full LED lighting, which not only enhance the overall aesthetics but also elevate the focal point. This strategic placement of lighting elements conveys a sense of purpose, stability, and capability, further emphasizing the vehicle's impressive features. In a striking display of automotive design, the headlamps of this vehicle boast a distinctive and captivating aesthetic. The incorporation of daytime running LED lights, seamlessly integrated with a robust horizontal grille bar, further enhances its visually appealing allure. In a seamless fusion of form and function, the headlamps of the vehicle have been ingeniously designed to be lowered towards the ground. This innovative feature not only expands the lighting areas but also adds a touch of elegance to the overall aesthetic. The result is a more commanding and powerful front look that is sure to turn heads. Ford's bold grille bar, meticulously crafted with top-notch materials, serves as a striking embodiment of the brand's global design DNA.
The all-new Territory's contemporary design language is accentuated by a robust shoulder line that extends from the front to the back, exuding power and a sense of forward momentum. The body and rear of the vehicle are designed to showcase striking 3D floating graphics, exuding a sense of youthful vibrancy and dynamic energy. The latest Ford models feature rear headlamps that utilize cutting-edge lighting technology, showcasing the brand's commitment to modernity and advancement.
Interior blends expert craftsmanship with advanced technologies
The interior of the brand-new Ford Territory offers a convenient and sophisticated experience, designed to meet the diverse needs of customers, be they for work, leisure, or family purposes. In a striking display of architectural ingenuity, the design of the structure spans from coast to coast, creating a sense of unity and connectivity. The horizontal layout serves as a welcoming gesture, fostering an atmosphere of openness and ample space.
In a stunning display of design prowess, the cabin exudes an air of sophistication with its carefully curated color palette. The vigorous and well-matched color arrays effortlessly bring to life the harmonious blend of blue and wood, accentuated by captivating dark tones. Incorporating a blend of white and various color choices not only adds visual appeal but also introduces a distinctive aesthetic contrast to the overall interior design. Premium leather seats, boasting both comfort and functionality, take center stage in this remarkable vehicle. The driver's seat, a true testament to ergonomic design, offers an impressive 10-way adjustability feature, ensuring optimal support and customization for every individual behind the wheel.
In addition to its air conditioning feature, the all-new Territory's Titanium edition boasts a cutting-edge dual-zone climate control system. In the Middle East, every variant of the Territory is equipped with a cutting-edge air cabin filter known as the particulate matter 2.5 (PM2.5) filter. This remarkable feature serves as an additional safeguard for passengers, effectively shielding them from dust and allergens. By incorporating this advanced filtration system, the Territory guarantees a consistently high level of air quality within the cabin, ensuring a comfortable and healthy environment for all occupants.
In the Territory Titanium model, backseat passengers are treated to a luxurious experience with the premium leather ventilated seat row. This innovative feature not only ensures rapid cooling but also prioritizes optimal comfort, all while maintaining the sleek and sophisticated aesthetic expected from a high-end, powerful SUV.
The central platform boasts a nearly completely flat design, ensuring passengers enjoy a liberating sense of comfort and ease of movement, regardless of their seating position in the vehicle.
The recently unveiled all-new Territory boasts an impressive loading capacity, designed with optimization in mind. Not only does it offer ample space for storage, but it also features over 20 generously sized compartments. Additionally, passengers can take advantage of the extensible trunk, which offers a substantial volume of 448 liters. This thoughtful design allows for flexible utilization of storage spaces throughout the entire vehicle.
Capability
In a recent statement, Iain Jones, the esteemed Product Development Director of Ford International Markets Group (IMG), expressed his enthusiasm for the all-new Ford Territory. Jones emphasized that this remarkable vehicle is a testament to Ford's global prowess, as it seamlessly integrates the company's extensive knowledge of crafting small SUVs. With a keen focus on delivering an unparalleled driving experience, the Ford Territory boasts an impressive fusion of cutting-edge technology and luxurious comfort, ensuring drivers feel empowered and at ease behind the wheel. In a highly competitive market where value for money is paramount, businesses are vying for territory.
Introducing the highly anticipated Ford Territory, a vehicle that boasts an array of impressive features. One standout aspect is its cutting-edge EcoBoost 1.8L engine, which is present across all versions. This powerhouse delivers a maximum torque of 320 Nm, showcasing its exceptional performance capabilities. With fuel consumption that remains within reasonable limits, the Ford Territory manages to strike a balance between efficiency and power. Speaking of power, this remarkable vehicle can reach up to an impressive 190 horsepower (187 brake horsepower), ensuring a thrilling driving experience for its fortunate owners. The vehicle boasts an advanced dual-clutch seven-speed automatic transmission meticulously crafted by Magna, a trusted strategic supplier for Ford in Germany. This cutting-edge transmission ensures seamless and responsive gear shifting, setting it apart from other SUVs in its class. Notably, this innovative technology also delivers remarkable fuel efficiency, further enhancing its appeal in the market. In a bid to enhance fuel efficiency, low-rolling-resistance tires have emerged as a promising solution. These specialized tires are designed to minimize the energy lost as they roll, resulting in reduced friction and improved overall fuel economy.
The Territory boasts robust construction thanks to the utilization of cutting-edge ultra-high-strength boron steel. This remarkable material allows for the creation of thinner components without compromising on strength or rigidity. As a result, the vehicle becomes lighter, ensuring enhanced protection for both drivers and passengers while also contributing to improved fuel efficiency. With a height of 190mm, drivers are bestowed with exceptional visibility, instilling within them a sense of assurance when confronted with intricate scenarios on the road.
In the Middle East, customers are offered a diverse range of driving modes for all variants of vehicles. These modes, including Eco, Normal, Sport, and Mountain, allow drivers to customize their driving experience to suit various situations. Whether navigating through bustling city streets or embarking on extensive road trips along the open highway, drivers have the flexibility to adapt their vehicle's performance accordingly.
Advanced technology that prioritizes safety and comfort
The recently unveiled Ford Territory boasts an impressive array of cutting-edge driver-assist technologies designed to prioritize safety and elevate the overall driving experience for customers. In a groundbreaking development, Middle Eastern customers now have the ability to seamlessly navigate and operate the cutting-edge technology suite, thanks to the introduction of a user-friendly control interface available in Arabic. This significant advancement empowers users to effortlessly take control of the modern technology suite, ensuring a more inclusive and accessible experience for individuals in the Middle East. With the implementation of this Arabic control interface, customers can now harness the full potential of this state-of-the-art technology, revolutionizing the way they interact with and utilize these advanced tools. Ford Co-Pilot equips the vehicle with a remarkable selection of safety features, instilling customers with the assurance to drive with confidence.
The BLIS system, coupled with Cross-Traffic Alert, offers an advanced blind spot monitoring feature. The system acts as an additional pair of eyes, providing assistance during lane changes or when merging onto a freeway. If a fast-moving vehicle enters the territory’s blind spot zone, BLIS will alert the driver via a small light in the side mirror, so they know not to change lanes.
In a groundbreaking development, the all-new Ford Territory is equipped with an advanced technology known as adaptive cruise control (ACC) with a stop-and-go feature on the Titanium model. This cutting-edge feature empowers drivers to establish a desired cruising speed and effortlessly maintain a predetermined distance from the vehicle in front, while also having the ability to bring the vehicle to a complete halt when necessary. This remarkable innovation in automotive technology ensures a seamless and convenient driving experience for Ford Territory owners.
In a groundbreaking development, the Pre-Collision Assist with Automatic Emergency Braking (AEB) system has emerged as a game-changer in automotive safety. Equipped with a cutting-edge wide-view windscreen-mounted camera and a strategically positioned radar near the front bumper, this revolutionary technology is designed to meticulously scan the road ahead. Its primary objective To swiftly identify any potential collision risks with vehicles, pedestrians, or cyclists that may be directly in the path of your vehicle. In the event of an impending collision, the system promptly issues both an audible and visual warning. In the event that the driver's response fails to meet the necessary requirements, the Automatic Emergency Braking (AEB) system will be triggered, activating itself without any further intervention.
The all-new Ford Territory boasts an impressive array of safety technologies designed to provide drivers and passengers with absolute peace of mind. Among these cutting-edge features are Lane Departure Warning (LDW) and Lane Keeping Aid (LKS), which work in tandem to keep the vehicle securely within its designated lane. Additionally, the Ford Territory is equipped with a Tire Pressure Monitoring System (TPMS), ensuring that drivers are always aware of their vehicle's tire pressure, a crucial factor in maintaining optimal performance and safety. Furthermore, the inclusion of a passive anti-theft system further enhances the vehicle's security, offering an added layer of protection against potential theft. With these advanced safety technologies, the all-new Ford Territory sets a new standard for safety in the automotive industry.
Introducing the highly anticipated Ford Territory, a vehicle that not only delivers exceptional performance but also caters to the needs of customers seeking convenience and comfort. Packed with an array of intelligent features, this all-new model aims to enhance the driving experience and provide the utmost satisfaction to its users. In a bid to enhance the driving experience, the latest model boasts a sleek and minimalist design. The focal point of this design is the expansive 12-inch central touchscreen, which is seamlessly integrated into the center area. This cutting-edge feature extends to the sides, where drivers will find either a seven-inch digital speedometer display in the Ambiente and Trend models or a larger 12-inch display in the Titanium model. These digital displays serve a dual purpose: not only do they provide drivers with easy access to all vehicle functions, but they also prioritize safety by ensuring that drivers can remain fully focused on the road ahead. Drivers highly appreciate the central console for its practical experience, especially due to its limited physical buttons. In a groundbreaking development, the E-Shifter has undergone a revolutionary transformation, transitioning from its conventional form to a cutting-edge rotary design. This remarkable adaptation not only showcases its commitment to staying at the forefront of modernity but also demonstrates its unwavering dedication to meeting the ever-evolving preferences of its esteemed customers.
Introducing the highly-anticipated Ford Territory, a vehicle that seamlessly blends functionality and pleasure for drivers and their loved ones. Packed with an array of top-of-the-line features, this all-new model is designed to enhance the daily lives of drivers while ensuring a delightful experience during family outings. The latest features of the vehicle encompass a range of charging options, such as wireless, USB type-C, and type-A charging. Additionally, it offers seamless wireless smartphone connectivity through Apple Carplay and Android Auto. The audio entertainment system is a standout feature, boasting six speakers in the Trend and Ambiente versions and an impressive eight speakers in the Titanium version. Conveniently placed audio controls on the steering wheel provide easy access for the driver. The smart keyless entry with Power Push Start adds a touch of sophistication, while the hands-free Power Liftgate ensures effortless access to the vehicle.
Empowering customer experiences
Ford Middle East has recently announced the availability of the highly anticipated all-new Ford Territory in the Ambiente, Trend, and Titanium variants. This exciting lineup offers customers a wide range of options, each packed with an array of features designed to enhance their lives and provide an exceptional driving experience. With this latest offering, Ford Middle East aims to cater to the diverse needs and preferences of its valued customers, ensuring that they can truly live life to the fullest.
Introducing the highly anticipated Ford Territory, a vehicle that leaves no room for compromise. With an impressive array of options, this remarkable model offers a stunning selection of seven captivating exterior colors. Prepare to be captivated by the sleek and mysterious Panther Black, or perhaps the vibrant and confident True Blue Metallic. For those seeking a touch of elegance, the Star White Metallic Tri-coat is sure to turn heads. Meanwhile, the Ruby Red Metallic Tinted Clearcoat exudes a sense of sophistication and allure. If you prefer a more earthy tone, the Autumn Brown Metallic will satisfy your desire for a grounded aesthetic. For a touch of modernity, the Diffused Silver Metallic is the perfect choice. Lastly, the Crystal Pearl White Metallic Tri-coat adds a touch of opulence and refinement to this already impressive lineup. The all-new Ford Territory truly offers something for every discerning driver, ensuring that your vehicle reflects your unique style and personality. The Ambiente and Trend trims offer a sleek and sophisticated dark interior option, providing a touch of elegance to these models. Additionally, the Trend and Titanium trims offer a Light Grey interior, adding a sense of modernity and style. For those seeking a more unique and vibrant choice, the Titanium version exclusively offers the striking Peacock Blue interior, making a bold statement on the road. In a notable distinction, the Ambiente and Trend Territory models boast vinyl-style seats, while the Titanium variant exudes a touch of luxury with its leather upholstery.
In a recent statement, Ravichandran, a representative of the company, unveiled their plans for a dynamic and ever-growing product lineup. The company's ambitious strategy kicked off with the highly anticipated release of the all-new Taurus, Bronco Raptor, Expedition, and Ranger Raptor. However, this is just the beginning, as Ravichandran hinted at even more exciting additions to their portfolio in the near future. The company's commitment to innovation and expansion is evident, promising a thrilling journey for automotive enthusiasts in the coming months. Introducing the highly anticipated Ford Territory, the latest addition to the esteemed lineup of Ford SUVs. This remarkable vehicle serves as the gateway to the captivating world of Ford's SUV offerings. The launch of this product is in line with Ford's strategic Ford+ plan, which aims to develop highly desirable products and adopt a competitive mindset akin to that of a challenger.
In collaboration with Jiangling Motors Corporation (JMC), the Territory has been meticulously crafted to embody a commanding presence, exquisite craftsmanship, and a capacious, adaptable interior that caters to the discerning tastes of tech-savvy customers.
The all-new Ford Territory, which was originally crafted by the talented team at the Ford Design Studio in Melbourne, Australia, has undergone rigorous testing and development in various global markets. The highly anticipated Ford Territory has officially made its debut in the Middle East, captivating car enthusiasts across the region. This remarkable vehicle is now up for grabs at various Ford showrooms, allowing eager customers to experience its cutting-edge features and unrivaled performance firsthand.