The relationship between Google Cloud and Zain KSA has been expanded in order to provide cutting-edge AI capabilities for a variety of corporate services and industries. The collaboration's initial stage entails creating cutting-edge Contact Center Artificial Intelligence (CCAI) solutions with a particular emphasis on Arabic language applications. By successfully completing the trial of one of the first Arabic bots globally, both parties have achieved a significant milestone that will pave the way for future advancement in the development of advanced AI technology in other fields, improving customer experience, enhancing enterprise productivity, lowering operational costs, and providing useful analysis. The partnership was revealed at LEAP 2023, the second global technology exhibition, which took place from February 6 to February 9 at the Riyadh Front Exhibition and Convention Center with the theme "Into New Worlds."
Eng. Abdulrahman AlMufadda, chief technology officer of Zain KSA, stated: "Improving Zain KSA's relationship with Google Cloud is crucial as it highlights the common ambition of both organizations to create the future of artificial intelligence and its use cases in numerous industries. In accordance with Saudi Vision 2030, we are eager to deliver more cutting-edge digital solutions and steer continued growth for the telecommunications industry and digital services throughout the Kingdom. By creating smart contact centers, we declare today that our collaboration has reached a new milestone.
"We are thrilled to bring Google Cloud's latest artificial intelligence solutions to Saudi Arabia with leading telecommunications providers in the region, such as Zain," said Abdulrahman Al Thehaiban, Managing Director, Middle East, Turkey, and Africa at Google Cloud. The conversational AI-based contact center solution from Google Cloud uses cutting-edge hardware and AI algorithms. Built with deep learning technology and powered by Google Agent Assist, the solution provides lifelike customer experiences that support correct multi-turn dialogues and will upgrade the contact center experience.
Through this partnership, Zain KSA will make use of the Contact Center AI (CCAI) solution from Google Cloud to create new technologies that may enhance customer interactions and automate tedious operations, thereby improving service effectiveness and reducing costs.
Zain KSA's participation in this international event, for the second time, aims to keep up with the efforts of the event organizers, the Ministry of Communications and Information Technology and the Saudi Federation for Cybersecurity, Programming, and Drones (SAFCSP), who are committed to supporting local content and emerging projects in the Saudi ICT sector. In order to bring the Arabic bot to life and successfully complete the testing phase of the solution, Zain KSA and Google Cloud worked together with Quantiphi, an applied AI and data science software and services firm that is specialized in the deployment of the contact center AI solution.
