In 2023, Ford continued to introduce some of the Middle East's most desirable vehicles, including the Next-Gen Ford Ranger, Next-Gen Ford Everest, and the all-new Ford Territory.
1. Next-Gen Ford Ranger:
- Versatile pickup truck designed for work, family, and adventure.
- Diverse customization options, cutting-edge safety features, and robust on- and off-road performance.
- Safety features include Autonomous Emergency Braking and Adaptive Cruise Control.
- Selectable driving modes, including Tow/Haul, for tackling diverse terrains.
- Towing capacity of 3,500kg.
- Awarded Women’s World Car of the Year for ‘Best 4x4 and Pick-up’ and PR Arabia National Automotive Sector Award for ‘Best Light Multi-Purpose Truck’ in Saudi Arabia.
2. Next-Gen Ford Everest:
- Mid-size SUV with a robust body-on-frame design for city streets and off-road adventures.
- Six selectable drive modes, 3,100kg towing capacity, and Terrain Management System.
- Boldly redesigned exterior, spacious interior seating seven, and advanced driver-assist technologies.
- Features like electronic rear differential lock, hill descent control, and a front camera view with predictive steering.
- Two engine options: 2.3L EcoBoost Turbo petrol engine and a 2.0L Single-Turbo diesel.
- Poised to be a top contender in the mid-size SUV market.
3. All-new Territory:
- Intelligent and performance-focused SUV.
- Developed specifically for the Middle East with safety features like Autonomous Emergency Braking and Lane Departure Warning.
- Adaptable drive modes for a tailored driving experience.
- Spacious cabin with advanced connectivity options, wireless charging, and smart keyless entry.
- Powered by a fuel-efficient 1.8-liter EcoBoost engine and a 7-speed automatic transmission.
Ford aims to bring exciting products to the Middle East in 2024, focusing on delivering a wide range of distinctive vehicles to meet the diverse needs and lifestyles of customers in the region.