The inaugural GR Yaris Cup in the Middle East, launched last November in Kuwait by Mohamed Naser Al Sayer & Sons Est Co. with the backing of Toyota Motor Corporation in partnership with Kuwait Motor Town and Suffix Sports, has successfully concluded its thrilling first edition.
During the fifth and final round, Toyota showcased the remarkable capabilities of the carbon-neutral fuel-powered GR Yaris, highlighting its potential in the automotive arena.
This fuel, derived from feedstock that has absorbed CO2 from the atmosphere, boasts equivalent performance to traditional fossil fuels and seamlessly integrates with existing powertrain technology.
Through its active involvement in motorsports, Toyota continues to push the boundaries of innovation, introducing a range of sustainable mobility solutions to its global clientele.
This commitment aligns with Toyota's broader strategy of adopting multiple pathways towards achieving a more carbon-neutral future, reinforcing its dedication to environmental sustainability and customer satisfaction.
