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Abida Ahmad

Iranian Saffron Fascinates Boulevard World Visitors

The saffron exhibit is part of Riyadh Season’s broader mission to introduce guests to global cultures, blending traditional heritage with modern interactive experiences in the Boulevard World zone.
Boulevard World at Riyadh Season 2024 offers an immersive saffron experience, showcasing the premium quality, aroma, and diverse culinary uses of saffron through tasting stations and product displays.

Riyadh, November 21, 2024 – As part of this year’s highly anticipated Riyadh Season, the Boulevard World zone is offering visitors a unique and immersive experience centered around the luxurious and aromatic spice of saffron. The specially curated saffron exhibit provides an engaging journey into the world of one of the most sought-after and cherished spices globally, showcasing its premium quality, rich flavor, and diverse culinary uses.


At the heart of the saffron experience, visitors are invited to explore a wide range of saffron-based products, including high-quality saffron threads, tea blends, and gourmet sweets. The exhibit offers a multi-sensory exploration where guests can not only see the vivid golden-red strands of saffron but also savor its distinctive aroma and taste. Specially designed tasting stations allow visitors to enjoy saffron-infused teas and desserts, allowing them to discover how the spice enhances flavors and adds a touch of elegance to a variety of culinary creations.


The saffron experience at Boulevard World also provides educational insights into the origins of saffron, its harvesting process, and its historical significance in different cultures. Known for its rich cultural heritage and medicinal properties, saffron has been prized for centuries across the Middle East, Asia, and Europe. The exhibit highlights the versatility of saffron, not just as a spice, but as an essential ingredient in traditional dishes, drinks, and even modern gastronomic innovations.


The immersive saffron experience is a key part of Riyadh Season’s broader mission to introduce visitors to the diverse and rich cultures of the world. Boulevard World, one of the standout attractions of the season, brings together interactive cultural experiences that transport guests to various global destinations, offering them a taste of the world’s most iconic and vibrant cultures. The saffron zone is a perfect example of how Riyadh Season is blending tradition with modernity to create unforgettable experiences for its international and local guests.


As part of the larger seasonal event, which features a wide range of entertainment, art, food, and cultural exhibitions, Boulevard World’s saffron showcase is an opportunity to celebrate the richness of global flavors and the cultural significance of one of the world’s most treasured spices. Visitors can expect a one-of-a-kind experience that celebrates saffron’s rich heritage while offering them a chance to enjoy its culinary magic in a dynamic and interactive setting.



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