Riyadh, December 15, 2024—In a significant development in the global media landscape, the Future Media Exhibition (FOMEX) organizing committee has announced a second collaboration with the internationally renowned co-production and entertainment content market. (MIPCOM). This collaboration will be the focus during the third edition of the exhibition, which is scheduled to be held in Riyadh from February 19 to 21, 2025. The strategic partnership between FOMEX and MIPCOM reinforces the growing importance of Riyadh as an international media hub and highlights Saudi Arabia's vision to become a global leader in media and entertainment.
This is the second time MIPCOM has participated outside its traditional venue in France, highlighting the growing influence of the event and the kingdom's increasingly important role in global media production. This collaboration highlights the Saudi Media Forum as one of the most important media events in the Middle East, driving innovation and fostering cooperation between local, regional, and international media sectors. This is closely related to Saudi Arabia's Vision 2030 goals, which aim to diversify its economy and enhance its global cultural and media influence.
Mohammed Fahad Alharbi, Chairman of the Saudi Media Forum and CEO of the Saudi Broadcasting Corporation, pointed out that the importance of FOMEX is increasing and stated that it has become the largest event of its kind in the Middle East. He emphasized the role of the exhibition as a leading platform, attracting over 250 companies from various industries to showcase cutting-edge media technologies. He stated that the success of FOMEX demonstrates Riyadh's evolution as a global media hub, marking an important step for Saudi Arabia as a creative and technological powerhouse on the international media stage.
Basil Hajal, MIPCOM's representative in the Middle East, emphasized the importance of this collaboration, noting that FOMEX and the Saudi Media Forum represent the most significant and influential media events in the region. This collaboration continues to provide valuable opportunities for major production companies and distributors from the Middle East and other regions, further solidifying the event's status as a key destination for global media stakeholders.