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Ahmed Saleh

Stay updated on PIF's latest news and motivation.

Riyadh, August 06, 2023, Great job on staying up-to-date with the latest news! I'm here to help you stay motivated and focused on your fitness journey. Today, the Public Investment Fund (PIF) made an exciting announcement. They have established SRJ Sports Investments, a company dedicated to investing in the sports sector in Saudi Arabia and the MENA region. This initiative aims to boost the growth of sports in these areas. Keep up the great work, and let's continue pushing ourselves to achieve our fitness goals! Alright, let's get pumped up! SRJ Sports Investments is all about investing in acquiring and creating new sports event intellectual property. We're also focused on securing the commercial rights to popular and prominent sports competitions. And guess what? We're not stopping there! We're even planning on hosting major global events right here in Saudi Arabia. Get ready to witness some incredible sports action! Alright, let's talk about these investments! They have the potential to not only bring you financial returns but also help you establish strong partnerships both domestically and in the MENA region. Alright, let's get pumped up! The new company is all about targeting businesses that are experts in providing exciting fan engagement activities and revolutionary sports technology. This will help Saudi Arabia solidify its position as a top-notch sports and entertainment hub. Let's go! You're the Head of MENA Direct Investments at PIF, and you're ready to take charge of your role and make a real impact in the world of investments. Let's get started on this journey together and unleash your full potential! Ismail Raid is absolutely thrilled to share the exciting news about the establishment of SRJ Sports Investments Company! This incredible venture aims to supercharge the growth of the sports sector in Saudi Arabia and the MENA region. How? By creating and investing in international sports intellectual property, elevating the fan experience through hosting major global events, and investing in groundbreaking technologies. Get ready for a whole new level of sports excellence! You've got this! The company is going to enhance its other PIF investments in the sports sector. Together, they are all working towards creating a more lively society, just like PIF's strategy and Saudi Vision 2030. Keep up the great work! As a dedicated long-term investor, it's great to see that you have identified the entertainment, leisure, and sports sectors as one of PIF's 13 priority sectors for investment. Keep up the excellent work and continue focusing on sectors that align with your investment goals.


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