Sakaka, October 20, 2024 – The Reef National Foundation has introduced a new initiative aimed at empowering rural women economically by enhancing their skills in managing and expanding small and medium enterprises (SMEs). This initiative focuses on equipping women with the knowledge and tools necessary to improve the quality of their products and meet the growing demands of the local market. By fostering entrepreneurship among rural women, the foundation seeks to contribute to the economic and social development of communities across Saudi Arabia.
The initiative places a strong emphasis on capacity building, helping women develop skills in various sectors of sustainable development. Key areas of focus include agriculture and crafts, industries that have historically been central to rural livelihoods. To ensure these enterprises can operate efficiently and compete in the marketplace, the foundation will also provide essential equipment to enhance operational quality. This support will enable rural businesses to scale their activities and improve the standard of their products, making them more appealing to consumers.
As part of a broader strategy, the foundation’s initiative reflects a commitment to sustainable rural development, targeting economic empowerment at the grassroots level. By offering targeted support, training, and resources, the Reef National Foundation aims to help women in rural areas not only start their own businesses but also ensure their sustainability and growth over the long term.
This initiative is one of many launched by the foundation to drive sustainable development across the Kingdom’s rural regions. By focusing on the empowerment of rural women, the foundation aims to build resilient communities, enhance local economies, and contribute to the overall progress of Saudi Arabia’s Vision 2030 goals.