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Steve Halor

Saudi and Damas sign agreement for Alfursan members to earn bonus miles

In a significant development, Saudi Arabian Airlines (SAUDIA) and Damas Saudi Arabia Company Ltd. have officially inked a groundbreaking agreement. The deal aims to provide an exclusive benefit to members of the esteemed frequent flyer program, ALFURSAN. Under this exciting collaboration, ALFURSAN members will now have the opportunity to accumulate additional miles in their accounts with every purchase made. This strategic partnership between SAUDIA and Damas Saudi Arabia Company Ltd. is set to enhance the overall experience for ALFURSAN members, further solidifying the airline's commitment to rewarding its loyal customers. In a momentous occasion, the Vice President of Marketing and Product Management at SAUDIA, Mr. Essam Akhonbay, and the esteemed Chairman of the Board of Directors of Damas and CEO, Mr. Luc Perramond, came together to sign a significant agreement.


In a groundbreaking agreement, the esteemed Elite ALFURSAN program has announced exciting new benefits for its esteemed members. Under this exclusive arrangement, individuals belonging to the esteemed Blue and Silver tiers will now be entitled to an additional mile for every USD spent on purchases from the renowned retailer, Damas. Meanwhile, members who have achieved the prestigious Gold Level Elite Plus status will enjoy an even more generous offer, receiving an impressive two additional miles for every USD spent on each purchase from Damas. This remarkable development is set to enhance the travel experiences of Elite ALFURSAN members, providing them with unparalleled rewards for their loyalty.


In a recent statement, Mr. Essam Akhonbay, the Vice President of Marketing and Product Management at SAUDIA, revealed exciting plans for the ALFURSAN program. As part of a comprehensive revamp, ALFURSAN is poised to provide its 7.5 million members with an array of enhanced rewards, miles, and partnerships. The aim is to maximize the benefits and value for ALFURSAN members, ensuring a more rewarding experience for all. In an exciting development, this newly formed partnership is set to enhance the array of advantages available, guaranteeing that our esteemed members will enjoy even greater value for their unwavering loyalty.


In a recent statement, Luc Perramond, the esteemed Chairman and CEO of Damas Jewellery, expressed his pride in the newly forged partnership with SAUDIA, a prominent airline in the region. As a prominent contender in the jewelry industry, both within the Kingdom and across the Gulf region, it is imperative that our offerings and services consistently align with the evolving demands of a market that incessantly craves innovation and excellence.


Perramond expressed their commitment to meeting the needs of consumers through their distinguished business and diverse range of offers. SAUDIA aims to provide ALFURSAN members with an exceptional shopping experience that rewards their unwavering loyalty. The solid partnership between the two parties is expected to persist and effectively cater to the needs of their customers.


ALFURSAN members are privileged with a plethora of benefits and services that cater to their utmost satisfaction. These exclusive perks encompass enticing upgrades, complimentary flights, generous baggage allowances, and expedited check-in procedures. In addition to their primary benefits, users are provided with an extensive array of opportunities to maximize their advantages. These include access to a diverse selection of offers, rewards, and exclusive benefits through global partnerships spanning various sectors such as banking, hospitality, transportation, telecommunications, retail, services, insurance, and online booking platforms. By leveraging these partnerships, users can accumulate a greater number of reward miles while also enjoying supplementary perks.



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