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Ahmed Saleh

Saudi-Norwegian collaboration creates exclusive store FINOX for Riyadh Season 2023

Riyadh, January 01, 2024, During Riyadh Season 2023, a collaborative effort between a Saudi-Norwegian team resulted in the creation of an exclusive store in the Boulevard World (BLVD World) called FINOX. The store has successfully attracted visitors by showcasing artistic works that creatively capture the eyes of visitors using advanced modern technology, transforming them into memorable art pieces.

The concept of the FINOX store is centered around the idea that devices can capture the iris, a distinct genetic identifier. The iris contains unique patterns of lines, dots, and formations in exquisite colors. These eye images are then transformed into various artworks displayed on walls, pendants, and murals. The artworks showcase a range of colors found in the iris's fingerprint, including deep blue, emerald green, and warm brown. Moreover, visitors have the option to have these personalized artworks delivered to their homes within a week.

The store employs state-of-the-art, high-resolution technologies to capture details with exceptional clarity. Various image-processing techniques are also utilized to give the artworks a professional and visually appealing look. The FINOX store exemplifies the intersection of art and technology, providing visitors with a unique and personalized experience during Riyadh Season 2023.


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