top of page
Ahmed Saleh

Saudi Tourism Authority Signs MoU with Alibaba Cloud

In a significant development, the Saudi Tourism Authority (STA) has recently entered into a memorandum of understanding (MoU) with Alibaba Cloud, the esteemed digital technology and intelligence arm of the renowned Alibaba Group. In a significant development, a memorandum has been signed, laying the foundation for a groundbreaking collaborative arrangement. This arrangement aims to revolutionize the visitor experience for Chinese tourists embarking on journeys to the enchanting land of Saudi Arabia. In line with STA's strategic approach to enhancing travelers experiences, the agreement represents a significant step towards the integration of cutting-edge technology.

In an exciting development, Alibaba Cloud has announced its collaboration with STA, aiming to bolster Saudi Arabia's tourism industry. As part of this partnership, Alibaba Cloud will extend its technical expertise to STA, offering valuable technical support. This collaboration is set to play a pivotal role in showcasing Saudi Arabia as an enticing tourist destination to Chinese travelers, thereby tapping into the vast potential of the Chinese market.

In a recent statement, Fahd Hamidaddin, the CEO of the Saudi Tourism Authority (STA), highlighted the ongoing efforts of Saudi Arabia to enhance its leisure tourism sector for both local and international visitors. Recognizing the importance of a robust digital infrastructure, STA is diligently working towards establishing a technological framework that will not only give the destination a competitive advantage but also ensure an unparalleled experience for all its visitors.

In the wake of the pandemic, the revival of the global tourism sector is calling for innovative strategies to tackle the amplified obstacles it faces. In a groundbreaking move, a collaboration has been announced between Saudi Arabia and Alibaba Cloud, aiming to revolutionize the regional tourism sector. With this partnership, Saudi Arabia is set to take a leading role in global efforts to modernize the wider tourism ecosystem.

In a groundbreaking collaboration, Alibaba Cloud has announced its plans to revolutionize the digital experience for Chinese tourists visiting Saudi Arabia. By deploying cutting-edge cloud services and technologies, the renowned tech giant aims to enhance security, reliability, and efficiency. This strategic partnership will pave the way for automation in crucial areas such as content delivery, digital storage, and digital processing. With these advancements, Chinese tourists can expect an unparalleled level of convenience and seamless connectivity during their travels in Saudi Arabia.

In a recent statement, Selina Yuan, the General Manager of International Business at Alibaba Cloud Intelligence and Vice President of Alibaba Group, expressed her enthusiasm for a groundbreaking collaboration in the tourism sector. According to Yuan, this partnership has the potential to establish a remarkable benchmark for delivering an unparalleled travel experience. In a promising development, Alibaba Cloud has taken the lead in spearheading the digital transformation of the tourism industry. This groundbreaking initiative is set to breathe new life into the sector, particularly in Saudi Arabia, with its array of distinctive and captivating destinations. The powerful synergy between Alibaba Cloud's expertise and Saudi Arabia's unique attractions holds immense potential for revitalizing the tourism sector.


Do you want a KSA.com Email?

- Get your own KSA.com Email like [email protected]

- 50 GB webspace included

- complete privacy

- free newsletters

bottom of page