Jeddah, Saudi Arabia: For the third consecutive year, Saudia, the national flag carrier of Saudi Arabia, has secured the top spot in YouGov's Best Brand Rankings in the Kingdom of Saudi Arabia, achieving an impressive score of 59.4.
YouGov's evaluation utilizes an index score that gauges the overall brand health, calculated by averaging the impression, quality, value, satisfaction, recommendation, and reputation scores of a company throughout the year.
Essam Akhonbay, Vice President of Marketing at Saudia, expressed his satisfaction, stating, "This recognition is a testament to Saudia's unwavering commitment to excellence and customer satisfaction, and we are honored to witness the successes of Saudia year after year."
He further highlighted that achieving the top rank in this esteemed index reflects the airline's reputation as the carrier of choice, demonstrating its expertise in understanding and addressing the needs of guests and providing best-in-class services.
Saudia's consistent top ranking aligns with its ongoing dedication to meeting and exceeding customer expectations. The accomplishment reaffirms the airline's mission to serve as the Wings of Vision 2030, connecting passengers from over 100 destinations across four continents.
