SIF Day Two: Focus on Financing Sports Growth Initiatives
- Abida Ahmad
- 3 days ago
- 1 min read

Riyadh, April 12, 2025, The Sports Investment Forum (SIF) continued its activities in Riyadh today, drawing a significant number of specialists and stakeholders from both the investment and sports sectors.
The second day of the SIF commenced with a dialogue session titled "Investment Funds and Financing in the Sports Sector." The discussion centered on strategies to improve and finance the sports sector through diverse investment avenues. Speakers highlighted the crucial role of investment funds in supporting and developing sports projects while acknowledging challenges like risks and investment returns.
The session also covered the importance and future trends of sports investment, market adaptation, and funds' role across sectors. Participants emphasized the importance of collaboration between investors and sports organizations to ensure sustainable growth in this critical sector.