![The fourth Saudi Media Forum (SMF) in Riyadh from February 19-21, 2025, will focus on the future of media, technological advancements, and sustainability, with over 200 industry leaders discussing topics like AI, electronic journalism, esports, and the 2034 FIFA World Cup.](https://static.wixstatic.com/media/ec4e0a_0758b35407db4f6b84bb68b6b1c6cfbe~mv2.png/v1/fill/w_53,h_37,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_avif,quality_auto/ec4e0a_0758b35407db4f6b84bb68b6b1c6cfbe~mv2.png)
Riyadh, February 13, 2025 — Saudi Arabia is preparing to host the fourth edition of the Saudi Media Forum (SMF) from February 19 to 21, 2025, in Riyadh. As the largest global media gathering, the forum will serve as a key platform for media leaders, industry professionals, and innovators from around the world to explore and exchange insights on the future of the media sector, technological advancements, and investment opportunities.
The event will bring together over 200 media specialists and thought leaders for a series of high-level discussions, workshops, and sessions, focusing on critical topics shaping the media landscape. One of the forum’s central themes will be the integration of cutting-edge technologies in content production, particularly the role of artificial intelligence (AI) in enhancing production efficiency, content creation, and distribution. The discussions will also highlight the Kingdom’s growing commitment to sustainability, showcasing innovative efforts such as the use of solar energy in powering data centers and media studios.
The forum will also provide in-depth analysis of Saudi Arabia's transition to electronic journalism and the country's strategic initiatives in media innovation, aligning with the broader goals of Saudi Vision 2030. A significant part of the discussions will center around Saudi Arabia’s ambition to position itself as a global leader in gaming and esports, a sector experiencing rapid growth, driven by government support and technological advances.
Additionally, the 2034 FIFA World Cup, which will be hosted by Saudi Arabia, will play a pivotal role in enhancing international media engagement. The forum will explore how this landmark event is expected to transform global media coverage, foster cultural exchange, and attract worldwide participation.
With over 80 sessions and workshops, the Saudi Media Forum will provide a unique opportunity for professionals to engage in meaningful conversations and collaborations, further strengthening Saudi Arabia's role as a dynamic media and cultural hub in the region and globally.