Riyadh, September 10, 2023, In the Cityscape 2023 Global exhibition, which has "The Future of Living" as its theme and runs from September 10 to September 13 at the Riyadh Front Exhibition and Convention Center, Sports Boulevard participates strategically. The show is anticipated to address the future of the real estate industry globally and strategies to support businesses that are just starting to grow the industry locally. It will also cover strategies for fostering creativity and innovation in architecture and design. The Sports Boulevard pavilion will provide exhibition attendees with a virtual reality tour of the Sports Boulevard project, as well as a 3D model of the project and an introduction to the bicycle bridge.
The Sports Boulevard team will offer information on the project's characteristics and goals, investment prospects, and the Sports Boulevard Design Code's specifications.
Jayne McGivern, CEO of Sports Boulevard, will take part in the exhibition's main panel discussion, "Building Tomorrow: Investments and Projects Shaping the Kingdom's Future as a Global Destination. As it will link the western and eastern parts of the city to become an innovative hub for a healthy and active lifestyle where sport is practiced, the Sports Track Project will play a significant role in her talk about how its developments will transform Riyadh as a city in response to the goals of the Kingdom's Vision 2030.
We are proud to be among the projects that contribute to the prosperity of Riyadh and enhance the quality of life of its citizens, as we aim to make it a most convenient city to live in," said Ahmad BinAskar, the chief communications officer of the Sports Boulevard Foundation.
King Salman bin Abdulaziz Al Saud, the custodian of the Two Holy Mosques, unveiled one of Riyadh's main projects in March 2019: the Sports Boulevard. His Royal Highness Prince Mohammed bin Salman bin Abdulaziz Al Saud, Crown Prince and Prime Minister, monitors its progress.
By encouraging physical, psychological, and social health and instilling a healthy lifestyle in society, the project intends to elevate Riyadh's position in the worldwide rankings, making it one of the greatest cities in the world to live in.
More than 135 kilometers of Prince Mohammed bin Salman bin Abdulaziz Road are covered by the project. It links the city's Wadi Hanifa in the west with Wadi Al Sulay in the east and has more than 4.4 million square meters of open green space, as well as more than 50 locations for different sports and notable artistic landmarks. On a total area of more than 2.3 million square meters, it also houses investment zones.