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Abida Ahmad

stc Group Celebrates Successful Partnership at the Inaugural Esports World Cup


stc Group's Role in the 2024 Esports World Cup: stc Group, as an elite and founding partner, provided advanced digital services and 5G connectivity to the inaugural Esports World Cup in Riyadh, enhancing the gaming experience for over 1,500 players and 500 million viewers globally.


Support for Digital Transformation and Vision 2030: Through its involvement in the Esports World Cup and initiatives like esports training programs and real-time performance monitoring, stc Group is advancing Saudi Arabia's Vision 2030 goals of becoming a global leader in gaming and esports.


Enhanced Visitor and Player Engagement: Subsidiaries "stc pay" and "stc tv" contributed to the event by offering seamless digital payment solutions and comprehensive tournament coverage, further connecting global audiences to the excitement of esports in Saudi Arabia.


Riyadh, August 30, 2024 – stc Group, a prominent leader in digital services and a key enabler of technological advancement in the region, has proudly announced its successful support of the inaugural 2024 Esports World Cup (EWC) as an elite and founding partner. The event, which took place in Riyadh, Saudi Arabia, attracted an impressive global audience of over 500 million viewers, underscoring the country’s ambition to establish itself as a central hub for the global gaming community.


In its role as a founding partner, stc Group powered the EWC with cutting-edge connectivity and digital services that set new standards in the industry. The company deployed 22 specialized gaming and streaming servers meticulously optimized for low latency, ensuring smooth and uninterrupted gameplay and streaming experiences for participants and viewers alike. Leveraging its advanced fifth-generation (5G) network, stc Group created an immersive experience for gamers across 21 dedicated 5G zones, capable of supporting up to 10,000 players simultaneously with ultra-fast internet speeds.



To ensure optimal service delivery throughout the event, stc Group implemented a comprehensive technical strategy that included the management of three indoor solution sites. A dedicated team of 45 engineers was on standby, equipped with 11 real-time performance monitoring dashboards to maintain the highest standards of service and swiftly address any potential issues. This meticulous attention to detail and commitment to quality elevated the overall experience of the tournament, contributing significantly to its success.


stc Group’s involvement in the EWC is a testament to its dedication to supporting Saudi Arabia’s digital transformation journey, a key component of the country’s Vision 2030 strategy. By partnering with major esports events like the EWC, stc Group is demonstrating its leadership in the digital space and reinforcing Saudi Arabia’s positioning as a global leader in gaming and esports.


A highlight of the EWC was the stc Gaming Hall, one of the three main venues named in honor of stc Group. This dynamic hub was a focal point of the tournament, hosting community competitions and a variety of engaging activities. It brought together more than 1,500 of the world’s top esports players from over 100 countries, fostering a spirit of competition and camaraderie among participants and spectators.


Additionally, stc Group played a vital role in nurturing future talent within the esports community. In partnership with Gen.G, a premier esports organization, stc Group hosted an exclusive esports training program. This intensive three-day course provided aspiring gamers and enthusiasts with essential skills and knowledge needed to pursue professional careers in esports. The program culminated in the graduation of 78 participants, each equipped to advance in the competitive world of gaming.


Further enhancing the EWC experience were two of stc Group’s subsidiaries, "stc pay" and "stc tv." stc pay offered seamless digital payment solutions, ensuring convenience for both visitors and players throughout the event. Meanwhile, stc tv provided extensive coverage of the tournament, connecting millions of viewers from around the world to the excitement of the EWC.


Through its strategic involvement in the EWC, stc Group is not only contributing to the growth of Saudi Arabia’s digital landscape but also actively supporting the kingdom's Vision 2030 goals. By investing in groundbreaking initiatives and innovations within the gaming industry, stc Group is helping to propel Saudi Arabia towards its goal of becoming a leading global hub for esports and digital entertainment.


In summary, stc Group’s comprehensive support of the 2024 Esports World Cup exemplifies its commitment to digital excellence and its role in shaping the future of esports in Saudi Arabia and beyond. As the country continues to establish itself on the world stage, stc Group remains at the forefront, driving forward its vision of a digitally empowered and globally connected kingdom.



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