Riyadh, March 21, 2024, The second edition of the Tashkeela exhibition, hosted at the ROSHN Front, concluded successfully on Tuesday, drawing in approximately 30,000 visitors who were captivated by the array of regional and international brands on display.
Organized by the Saudi Fashion Commission, this event served as a significant platform for over 160 Saudi fashion designers of both genders to showcase their latest collections encompassing ready-to-wear, haute couture, accessories, handbags, shoes, jewelry, and perfumes.
Participating Saudi designers expressed immense gratitude to the Fashion Commission for providing them with such an invaluable opportunity. They highlighted how the Tashkeela exhibition not only allowed them to present their creations but also represented a crucial step towards realizing their ambitions of establishing themselves as renowned international brands.
The exhibition underscored the Fashion Commission's commitment to empowering Saudi fashion designers, particularly those involved in the "100 Saudi Brands" program. It served as a platform for both established names and emerging talents, showcasing the diversity and creativity within the Saudi fashion scene.
Moreover, the Fashion Commission's support extends beyond just providing exhibition space. It encompasses a holistic support system aimed at propelling designers towards local and international success. This includes access to advanced courses, workshops, individual mentoring sessions, and professional development programs facilitated by a distinguished group of international fashion experts.
Through equipping designers with essential tools and knowledge, the Fashion Commission strives to cultivate a thriving Saudi fashion industry that can compete on the global stage. The Tashkeela exhibition stands as a testament to these efforts and the growing potential of Saudi designers in the fashion landscape.
